Our team
Our team consists of talented and professional members with profound expertise and rich experience in their respective fields. We share a common vision and mission, dedicated to providing excellent services and solutions to our clients.Our team has extensive experience and expertise in multiple fields, particularly in operating and promoting in the Chinese market. Here are our core strengths:
Deep Understanding of the Chinese Market
Our team have a deep understanding of the Chinese market, accurately grasping market dynamics and trends to provide practical solutions.
Rich Professional Experience
Our team comprises seasoned professionals who have held expert or senior management roles at renowned companies, offering rich industry experience and knowledge to deliver high-quality services.
Comprehensive Service Capability
We offer a wide range of services from brand building and PR planning to market consulting, technical enablement, and operational enhancement, helping clients succeed in the Chinese market.
Proven Success Cases
We have served world-class companies like Cathay Pacific, InterContinental Hotels Group, and Hilton Hotels Group, accumulating valuable success stories and experience to provide strong support and references for our clients.
Management team
Founder Mr. Han
With over 20 years of experience and dual MBA degrees, Mr. Han specializes in traditional and digital tourism. Appointed as a mentor by Beijing International Studies University, he has worked with top hotels and travel agencies such as China Youth Travel Service, Beijing Tourism Group, and Shangri-La Hotels and Resorts. He pioneered the hotel and local tourism business for Mafengwo, then worked at Baidu for ten years, leading the application of AI, large models, and big data technologies in the tourism industry. Additionally, he has helped overseas hotels and travel companies establish digital assets on the Chinese internet, enhancing brand influence and revenue in the Chinese market. He has been invited multiple times to discuss tourism and Thai destinations on CCTV, CNR, and other major Chinese media.
CTO Mr. Ren
As the Head of Technology, Mr. Ren graduated from the University of California, San Diego, specializing in cybersecurity and artificial intelligence. During his tenure at the San Diego Supercomputer Center, he optimized systems, solved data issues, and enhanced security measures. In the field of AI, he led the development of the advanced language model Kamfu-Coder, significantly improving accuracy and efficiency. His work has resulted in patented technologies widely used by government and enterprise clients.
Mr. Gao
Mr. Gao is an expert in international policy, legal, and tax consulting. He holds a master’s degree in economics and is a certified public accountant with 15 years of experience in Chinese policy, finance, and taxation. He has worked at Deloitte and served as a partner at PwC. He specializes in tax consulting, tax dispute resolution, foreign exchange consulting, and designing cross-border payment solutions. His expertise significantly aids Thai companies in entering the Chinese market.
MS.ZHANG
Ms. Zhang holds a master’s degree in International Communication from Macquarie University in Australia and has held several key positions at Kaixinmahua. She excels in corporate branding, marketing, as well as the planning and execution of high-quality market and cultural events. With extensive resources in the realm of celebrities and Key Opinion Leaders (KOLs), she is responsible for our sales-related tasks.
DR. SAIFON
Dr. Saifon is a tourism doctorate from the National Institute of Development Administration in Thailand and a distinguished lecturer at Bangkok University. She has 15 years of experience serving Chinese tourists visiting Thailand and has founded her own company specializing in hosting Chinese FIT (Free Independent Traveler) tourists. Her deep experience and professional knowledge enable us to understand the real needs of the Thai hotel market and provide more considerate and comprehensive services to tourists.
MS.SONG
As the Head of Human Resources and Corporate Onboarding Projects, Ms. Song has over 15 years of management experience at companies such as Microsoft, Baidu, and Tencent. During her time at Microsoft, she managed business planning, recruitment, and administrative affairs. With extensive resources and professional understanding, she has helped numerous companies build and enhance their business teams. She holds a bachelor’s degree in management from Acadia University, Canada, and can lead teams to find the right employees for clients.
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